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READY TO EMBELEX YOUR KITS?
Working with Embelex for the first ever Common Goal shirts meant, as complete newcomers, we could execute our vision to the best of our ability. From concept to design and finally production, Embelex took the lead at every stage, channelling our feedback and guidance to bring the product to life. We’re already looking forward to our next collaboration.
Sam Cook, Member Relationship Manager, Common Goal
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READY TO EMBELEX YOUR KITS?
Put simply, we never stop seeking ways to up our game. The Embelex ecosystem is built on market-leading materials science, creative innovation and supply chain solutions to deliver consistent, unmatched quality and value at scale. Through digitalization, sustainability and customization, we’ll help your team shape future trends instead of following them.
How we do it
For the last year our creative marketing team has been hard at work with the Premier League to design an updated evolution to the font that has been worn by all league clubs for the last
6 seasons. Our team went through a number of iterations that took into account things like: legibility, font size, Premier League logo size, sustainability and materials science.
To celebrate the font and the partnership between Avery Dennison and The Premier League we’ve produced a short documentary about the process we’re calling “The Name Behind The Numbers” and which you can watch in its entirety here.
To read the joint press release about the new font please
click here.
For additional photos and more updates about what we’re up to in sport please follow along on our team sports Instagram account.
From process to pitch
For the first time since 2017
For the first time since 2017 - and only the third time in the league’s existence
The Premier League is announcing a new name and number font to be worn beginning with the 2023/24 season onward. And the league turned to Avery Dennison for support.
For the first time since 2017 - and only the third time in the league’s existence - the Premier League is announcing a new name and number font to be worn beginning with the 2023/24 season onward.
And the league turned to Avery Dennison for support.
Will Brass, Premier League Chief Commercial Officer
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Watch now
Avery Dennison & The Premier League announce
new name & number font with documentary:
The Name Behind The Numbers.
Official partners of:
TEAM SPORTS
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The Embelex Ecosystem
Creative support
Our design teams have been responsible for customized embellishments on the shirts of some of the biggest teams in world sports. If you need help standing out in the field, on the track, course, or court, we can help.
Embelex has the products and solutions you need to deliver on your science-based targets for sustainability, as well as on the field of play. We are the only supplier in our market space with ambitious and transparent climate goals that have been approved by the SBTi.
Sustainable solutions
High-stretch, high-impact transfers that hold firm, however rough the game gets. From smart embellishments that act as digital watermarks, to multi-colored, reflective, or customized designs suitable for any fabric, we’ve got you covered.
Heat transfer
We combine physical, digital and data technology in your labelling to help maintain the integrity of your brand and enhance consumer engagement. Our anti-counterfeit solutions protect your intellectual property, revenue and reputation.
Smart embellishments
Push the boundaries of design with your sports team. Our specialized on-product embellishments offer tactile, multidimensional and truly unique results.
Speciality
Textured fabric embellishments and patches that meet your team’s design specifications for an authentic, high-quality finish. We take as much pride in the shirt as you, your players and your fans.
Woven and Embroidered solutions
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© 2023 Avery Dennison Corporation
Get in touch to see how Embelex can unlock new possibilities for your brand.
Ready to see Embelex in action? Contact us
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Embelex provides a range of apparel embellishment products and services to fashion, footwear and apparel brands, sporting organizations, teams, and more
Introducing Embelex, the industry-defining ecosystem for on-product branding from Avery Dennison
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Aligned in their mission to curate meaningful experiences for fans, the two brands will trailblaze. Next-Gen fan engagement through retail, giveaways, and more
San Francisco 49ers name Avery Dennison as team's official cutting- edge embellishment partner
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Agreement includes Community Activation for the Mentor-Based Fortune 500 Company and Paves the Way for Cutting-Edge Innovations in Sports – Digital Connectivity, Personalization and Customization
Cleveland Cavaliers name Avery Dennison as Official Embellishment Partner
INTRODUCING A
NEW PREMIER LEAGUE NAME & NUMBER FONT
TEAM SPORTS | PREMIER LEAGUE
Get in touch to see how Embelex can unlock new possibilities for your brand.
Ready to see Embelex in action? Contact us
Terms and conditions
Home
Contact
Newsroom
Heat Transfers
Woven and Embroidery
Specialty
Services
Cookie policy
GDPR
Legal and privacy notices
Portfolio
Stay up to date with all things Embelex
© 2023 Avery Dennison Corporation
Get in touch
READY TO EMBELEX YOUR KITS?
From process to pitch
For the last year our creative marketing team has been hard at work with the Premier League to design an updated evolution to the font that has been worn by all league clubs for the last
6 seasons. Our team went through a number of iterations that took into account things like: legibility, font size, Premier League logo size, sustainability and materials science.
To celebrate the font and the partnership between Avery Dennison and The Premier League we’ve produced a short documentary about
the process we’re calling “The Name Behind
The Numbers” and which you can watch in
its entirety here.
To read the joint press release about the new font please click here.
For additional photos and more updates about what we’re up to in sport please follow along on our team sports Instagram account.
Official partners of:
Get in touch
Watch now
Avery Dennison & The Premier League announce
new name & number font with documentary:
The Name Behind The Numbers.
INTRODUCING
A NEW PREMIER LEAGUE NAME & NUMBER FONT
For the first time since 2017 - and only the third time in the league’s existence - the Premier League is announcing a new name and number font to be worn beginning with the 2023/24 season onward.
And the league turned to Avery Dennison
for support.
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